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Friday, January 11, 2013
Playing In Store Music And The Perks
People already know that playing music has some pretty good effects on the brain and it can help people relax and get more energy. Music can even help people get over injuries. But do you know that when you play awesome in store music, you can also influence the behavior of people who go in and out of your business? If you are a businessman and are looking to drive the sales to your store, you can be sure this is something you need to know more about.
One very interesting fact that you will want to learn about music is that you can get people to move faster when you play the tracks that have a fast tempo. This is a great tactic to use especially when you want to move people in and out of your business quickly. One bonus there is that they indeed move faster, but they also spend the same amount of money. But do not think that music with a fast tempo is all you need to use because some studies have shown that if you use music with a slow tempo, your customers will likely move slower and buy more. This is a tactic that works really well for grocery stores and even restaurants where customers can be influenced to order more food and drinks if they stay longer. You can also make use of music to help you sell the more expensive items in your store. This works very well in liquor stores where if y played classical music, you can get your customers to pay for the higher end stuff that you have for sale.
If you happen to like the idea of playing music in your store and you think going home and getting some of your own CDs is a good idea, you better think again.If you start playing music that does not have any commercial license and the authorities catch you at it, there will be some very stiff fines that you may have to pay for. It is better for you to go online and look for music from DMX. This is a company that has been providing businesses with commercially licensed music for a very long time now and they can help you too. It is good to play music and you can even make use of custom tracks. You need to visit DMX's website as it can do wonders for your business. They will charge you a bit extra for the custom tracks, but they will be worth it.
One very interesting fact that you will want to learn about music is that you can get people to move faster when you play the tracks that have a fast tempo. This is a great tactic to use especially when you want to move people in and out of your business quickly. One bonus there is that they indeed move faster, but they also spend the same amount of money. But do not think that music with a fast tempo is all you need to use because some studies have shown that if you use music with a slow tempo, your customers will likely move slower and buy more. This is a tactic that works really well for grocery stores and even restaurants where customers can be influenced to order more food and drinks if they stay longer. You can also make use of music to help you sell the more expensive items in your store. This works very well in liquor stores where if y played classical music, you can get your customers to pay for the higher end stuff that you have for sale.
If you happen to like the idea of playing music in your store and you think going home and getting some of your own CDs is a good idea, you better think again.If you start playing music that does not have any commercial license and the authorities catch you at it, there will be some very stiff fines that you may have to pay for. It is better for you to go online and look for music from DMX. This is a company that has been providing businesses with commercially licensed music for a very long time now and they can help you too. It is good to play music and you can even make use of custom tracks. You need to visit DMX's website as it can do wonders for your business. They will charge you a bit extra for the custom tracks, but they will be worth it.
